MLS rules · North Carolina · Doorify MLS

Doorify MLS: no staging disclosure is required

Q: Do I need to disclose anyway?

The board does not require it. A board that does require it applies to its own copy of the listing.

Not every board wants a label. Doorify says in writing that it does not require disclosure of virtually staged photos, which makes it the clearest test of whether a compliance page is telling you the rules or selling you something.

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The rule, quoted

We do not currently require disclosure of Digitally Enhanced or Virtually Staged photos. However, we do require that photo enhancements or staging must not misrepresent the true state of the property.

Doorify MLS, Data Integrity: Media Guidelines (Photo Enhancements section). Page updated 2026-05-28; checked 2026-11-01.

What that changes, and what it does not

You do not have to

Add a “Virtually Staged” label to the photo.
Put a staging sentence in the remarks.
Upload the original frame beside the staged one.

You still cannot

Change the wall colour.
Remove a fixture, with a fire hydrant given as the example.
Change the flooring.
Enhance landscaping beyond its current condition.

The absence of a disclosure rule is not permission to change the property. It removes a paperwork step, not the truth standard.

Why we publish a page that says “nothing required”

Because a page that says every board requires a label is useful to the company selling the label, and not to the agent in Raleigh. Doorify and OneKey are the two boards in our set where the honest answer is that the staging rulebook is silent or permissive, and a rule library that leaves them out is a sales document.

Doorify reserves the right to reject or remove non-compliant media under its rules.

Questions

Do I need to disclose anyway?

The board does not require it. If the same listing also goes to a board that does, that board’s rule applies to its copy of the listing.

Is virtual staging allowed at all?

Yes. What is banned is an enhancement that misrepresents the property, not the staging itself.

Can I change the grass?

Not beyond the current condition of the landscaping. That is one of the examples the guidelines give.

Sources

Doorify MLS, Data Integrity: Media Guidelines — Photo Enhancements section, updated 2026-05-28.

Next: OneKey MLS, which has no clause at all · all boards.

Not legal advice; refer to the official rule text.